GABF – Anticipation

“It’s not the destination, it’s the journey.”


Sometimes it is the destination. The journey often sucks.

Yes, I know all about positive thinking and appreciating the moment in which you are. But there are some destinations that trump any part of the journey.

Like GABF.

Waking up at 4 am to get to the airport at 6 am for a 7:30am flight is not a pleasant part of the journey. I did not revel in the refreshing smell of my Irish Spring soap, or pulling on my socks, even though they are touted as the World’s Softest Socks. I did not leisurely savor the nuances of my venti mocha as I rode to the airport. Nor did I gleefully greet my fellow travelers and TSA officials in the TSAPRE check in line (although I did enjoy keeping my belt and shoes on, and keeping the laptop, tablet and phone secured in my carry on bag – however, avoiding displeasure is not the same thing as experiencing pleasure).

I also did not fill my being with joy as we soared over mountain ranges with valleys still blanketed in morning cloud cover.

No the destination is the focus. Colorado. Denver. Beer. Thousands of different kind of beer from brewers from all 50 states and WA DC. It is the majesty and miracle pulled off every year by the AHA and BA called the Great American Beer Festival.

There will be journey milestones prior to the first session on Thursday.

Wednesday will be filled with stops at places like Falling Rock, Great Divide, Jagged Mountain, Breckenridge, Wynkoop. Great beverages and delicious food will be consumed.

Certainly it will be fun. Tons of fun. But it will all pale in comparison to what lies ahead. Until then it is just anticipation. Practice before the show, before the race, before the game starts.

Waiting. Yes. I will have another pint of that Claymore Scotch Ale, thank you very much. Oh, and little sample of Oak Aged Yeti, and maybe later some Vanilla Porter.

Maybe practice isn’t so bad after all.

Bob Shoemaker

Grew up in Renton, WA. Writer. Photographer. Homebrewer. Woodworker. Beer lover. UW grad. - 14 years in Marketing and Advertising communications - 16 years in technical product support, quality, loyalty, support analyst - 12 years as communications business owner